A joint venture with Sports Direct was announced on Wednesday allowing Rangers to control its retail operation and it gives supporters the chance to buy direct from the club.
He told RangersTV: “It’s really important for a number of reasons, not least of which Sport Direct are a massive partner from a selling and a buying point of view.
“This joint venture means that significant amounts of profit will go straight back into the club and that’s very important as we develop our plans for Rangers going forward.
“Sports Direct are global and what we have said all along is that we want to take the Rangers brand worldwide and with their connections it’s going to be hugely helpful.”
A retail wing of the club has been reintroduced so the megastore at Ibrox will be run by club employees.
Green added: “We have plans for other stores. Fans have said to me from day one can we get a store in Glasgow Airport, for example.
“We will be opening stores in Northern Ireland. We used to have three stores there and I was speaking to supporters ahead of last Saturday’s game who had come over on the ferry and told them that I will going over there in the next few weeks to meet fans groups and look to set up shops there.
“The key is that fans can buy direct. We were in partnership with JJB and things went well.
“In terms of my view of how Rangers should look after itself in marketing and branding, to have it in-house is very important.
“I think the financial figures can be very good. I looked at the historic figures when I was doing my due diligence and I think Rangers Retail, with a partner like Sports Direct, can achieve a great turnover.
“This will mean huge amounts of money coming in to help develop the club, develop the team and develop the team worldwide.”