Located at 63 Ann Street in the city, the shop is the first of two new additions to the club's retail output with a new store set for Glasgow Airport next week.
A full range of Rangers products – including the new Puma kits for Season 2013/14 - will be available at both locations in due course and supporters will have the chance to buy a wide range of merchandise from launch days.
Until this weekend in Belfast, to celebrate the opening of the new store, customers at the city's new shop will be offered the chance to win a signed Rangers home shirt with every £10 spend.
Belfast Store Opening Times
- Monday – Wednesday: 9.30am to 5.30pm
- Thursday: 9.30am to 9pm
- Friday – Saturday: 9.30am to 5.30pm
- Sunday: 1pm to 5pm
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