RANGERS has today unveiled its club brand evolution and digital transformation strategy. Find out more from the people who made it all happen and go behind the scenes as Rangers get READY to kick off a new era.
RANGERS has today unveiled its club brand evolution and digital transformation strategy.
Find out more from the people who made it all happen and go behind the scenes as Rangers get READY to kick off a new era.
The new brand identity retains the core assets and heritage of Rangers, whilst modernising and evolving its visual style for a digital era and in support of the club’s international fan engagement ambitions.
The refreshed READY crest and creative identity have been designed with digital touchpoints at its core, and can be found on the club’s new website, rangers.co.uk which went live today.