There has been speculation surrounding a potential transfer move for the Colombian in the January transfer window, but King put that to bed in an interview with RangersTV following today’s AGM.
The Chairman explained: “I see no chance of that. I say that as I am certainly encouraging the manager not to sell him at any price.
“I see no chance of Morelos being sold, no matter what happens. We need him to compete for the title and I would be extremely uncomfortable, no matter what the money was, of letting Morelos go.
“So I think it is fair to say, it will not happen.”
King was also speaking about his admiration of the job done by Steven Gerrard, insisting he has done even better than he first envisaged upon appointing him in May 2018.
He continued: “We thought Steven would bring a lot of qualities as a manager – his qualities were there but his management skills were untested.
“His management skills have been great, but also, just Steven Gerrard – Steven Gerrard has been great and he has done a lot to make the club more attractive to commercial sponsors and having Steven there has made a big difference to assist us and accelerate that rehabilitation process.
And, King was also asked about the potential for transfer business in the upcoming January transfer window.
He added: “My current understanding is it is more about changing the size of the squad – I think they have got too many players.
“I think it is possible – but I would be surprised if much would happen in January. I think there is going to be a big focus on the summer again.”